Was doing a little research/inspiration finding for an ambient campaign i'm working on for the tv show Guy's Big Bite. And I just saw this freaking amazing ad for Powerhouse Gym (not sure what country or whatever this is from, or if it's even real), but:
just snap. that's a perfect execution. One of the best I've ever seen. I believe my exact words upon seeing it were, "Holy Crap."
Sorry, that's the stuff that gets me excited. And I feel like I haven't been excited about any advertising made in the "real world" in a long time. So carry on, while I continue to drool.
I've been working on my BEGINNER'S student portfolio site. This is by no means final and many of the things up there already have changes scheduled to be made. But this is kinda where my head's at in terms of things I would like future employers to see. There should be much more to add, to change, to whatever. But this is something for now. Boom. I'm proud? Yes?
Great advertising is perhaps at its most eye-opening when it's being done for products that are typically thought of as "boring." Below are some ads out of Mexico for a paint company called Comex, who boast that they can match any color you can think of. It's done simply and in a memorable way.
What cartoon character would you like to see used in this campaign? I've been watching American Dad! recently, so I'd like to see a color that's Roger-the-Alien Gray!
I did a lot of work today. I finished and nearly finished two projects. But I feel like I was a lazy bum all day. Strange. (Julia Conny, I can do the whole fragment thing, too!)
I got my first recommendation letter in the mail today. That's a relief. I forgot to have them sign it, so I hope that doesn't fuck me over. I'll know soon enough, haha. If I can't go to London this summer, I am severely screwed. Like severely. Let's not think about that.
I've tweaked my last ad heavily. I think it's better and my roomate laughed when he saw it, so that's good. I don't think the world knows how to spell roomate, having two mm's next to each other is overkill. Silly spelling if you ask me.
Don't really have anything philosophical to talk about tonight, which is sort of a bummer and sort of good. Takes it out of you, ya know? Like how did Kant live so fucking long? If I was questioning everything and everyone, I'd croak at 30.
Some things just are.
I've been thinking about how people become quoted or how sayings become sayings. I want to have a saying attributed to me. But I don't want people to just know the words, I want them to know the meaning. Words are empty vessels until filled with meanings. People are the dudes at the jam factory that squirt that sticky goodness into the Smucker's jar. (Unintentionally gross sentence.) So yeah, ponder what quotes mean something to you and why.